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Ballpoint Pens are the Greatest Invention Ever Made

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Ballpoint pens are one of the most valued choices of customers amidst different sorts of pens accessible in the market. Nowadays promoters prefer custom ballpoint pens for marketing programs. They have a tiny steel rotating ball at the tip which disperses ink on paper. They require little maintenance and the writing takes place quickly and smoothly. In comparison, the other kinds of pen take time to dry and do not give a fine finish.

The whole concept of ballpoint styles was initially developed by an American John Loud in the year 1888. He was a tanner by profession who wanted to write on leather. For this he devised a ballpoint pen which did worked well on leather but was quite rough on paper. Later, other patents tried their luck to establish their concepts regarding but no one could bring them to the market. After constant trials and errors, Laszlo Biro and his brother, in the year 1943, created the ideal ballpoint pens which began to expand across the world. Today, these products are the most accepted ink-writing devices in the world. They are now being extensively used as an advertising product to highlight the brand name printed on them and provide a flawless writing experience.

Marketing strategies are important and necessary in order to reach likely customers. Companies extend a wide range of customization choices to bring promotional ballpoint pens into the retail sector. These ballpoint pens at wholesale prices prove to be very cost-effective in comparison to other kinds. They are great give-aways to reinforce a company's specific message and serve its potential customers for a long time. They further establish the online presence of the brand and add a productive touch to all advertising campaigns. Ranging in different designs and colours, these promotional ballpoint pens are the best products to hand out during any trade shows, book fairs, exhibitions, company conventions and functions.

They prove to be a handy medium of art for both professional and amateur artists. Artists acquire ballpoint pens at wholesale prices to achieve interesting effects and half tones. Certain people use them after painting to outline their portraits, but some directly use them to make drawings. They are able to produce an image of the form and volume. Artists can use these pens to make sharp lines that can not be made with a paintbrush.

Imprinted brand names and logos differentiate these products from the masses. It adds an extra appeal to gain a lot of customer attention. Students at school and colleges also prefer to write their examinations with custom ballpoint pens. Unlike other gel pens, the ink of these pens dries quickly and is resistant to water. No matter how much you write, you probably come across everyone using these pens. It's surprising to see how ballpoint pens have moved from being the best friend of an editor to becoming a nation-wide favourite writing device.

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